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Privacy Policy

Last updated: 10/12/2025

 

1. Who I Am

 

My name is Naomi Ritchie, and I run Tots & Tails as a sole trader in the United Kingdom.
I provide childcare and pet care services and am committed to protecting your personal information.

 

Business name: Tots & Tails Care
Email: Naomi@tots-tails.com
Phone: 07428 657358
Website: www.tots-tails.com

 

Under the UK General Data Protection Regulation (UK GDPR), I am the data controller responsible for how your personal information is used.

 

2. Information I Collect

 

I only collect the information needed to provide my services, such as:

  • Contact details

  • Booking and service information

  • Child or pet details where required for care and safety

  • Payment information

  • Communication history

  • Website or app usage data (analytics/cookies)

 

I never collect more data than necessary and will never sell or rent your personal information.

 

3. How I Use Your Information

 

I use your information to:

  • Provide and manage childcare and pet care services

  • Handle bookings and payments

  • Ensure the safety and wellbeing of children and pets

  • Maintain required legal and insurance records

  • Improve my services

  • Send updates or messages (only if you consent)

 

4. Lawful Bases for Processing

 

I process your data under one or more lawful bases:

  • Contract — to provide the services you book

  • Legal obligation — e.g., tax or safeguarding requirements

  • Legitimate interest — improving services and communication

  • Consent — for photos, optional updates, or marketing (you may withdraw consent at any time)

 

5. Sharing Your Information

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I only share your information when necessary, such as with:

  • Service providers (e.g., payment processors or website hosting)

  • Accountants

  • Authorities, if required by law or safeguarding obligations

 

All third parties must keep your data secure and comply with UK GDPR.

 

6. Data Retention

 

I keep your information only as long as needed:

  • Client and booking records: up to 7 years (for HMRC and insurance)

  • Enquiries: deleted after 12 months if no booking is made

 

7. Your Rights

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You have the right to:

  • Access your data

  • Correct inaccurate information

  • Request deletion

  • Restrict or object to processing

  • Withdraw consent at any time

  • Make a complaint to the Information Commissioner’s Office (ICO): www.ico.org.uk

 

8. Children’s Information

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As part of childcare services, I may collect limited information about children (e.g., name, age, medical needs).

 

This information is provided by a parent or guardian, used only for safety purposes, and never shared unless legally required.

 

9. Cookies and Analytics

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My website and app may use cookies or analytics tools to:

  • Ensure the site functions correctly

  • Provide anonymous usage data

  • Improve user experience

 

You can manage cookies in your browser settings at any time.

 

10. How I Protect Your Data

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I use secure passwords, encrypted services, and trusted third-party tools.

 

Although no system is completely secure, I take all reasonable steps to keep your information safe.

 

11. Changes to This Privacy Policy

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This policy may be updated occasionally.

 

Updates will be posted on this page with a new “Last updated” date.

 

If any changes are significant, I will notify you directly.

 

12. Contact Me

 

If you have questions or concerns, you can contact me at:

Naomi Ritchie
Tots & Tails Care
Naomi@tots-tails.com
07428 657358
www.tots-tails.com

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